Believe it or not, Friday the 13th was a fun filled, exciting and optimistic day in Port Dover, Ontario! Every Friday the 13th, tens of thousands of motorcycles and motorcycle enthusiasts gather in Port Dover for a Friday the 13th tradition that is more than 30 years old! In addition to motorcycles, the event brings the best in food, beer tents and live bands!
This event was the perfect place for Harley-Davidson to showcase their recently launched 2014 motorcycle line up dubbed Project Rushmore! As thousands of riders and their guests came to check out the bikes, Harley Davidson leveraged Tapquire’s tablet technology to engage enthusiasts by entering them into a contest while gathering valuable market research data.
Tapquire helped Harley-Davidson interact with event attendees in a way that was fun and enjoyable for everybody involved! At the same time, Tapquire helped retrieve valuable information that will prove to be beneficial in their marketing initiatives going forward.